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TopTenREVIEWS - Gold Award - Awarded for excellence in design, usability and feature set

eBay is the most well-known auction venue in the world. Besides being a household name, eBay's experience, exposure and high number of members make them an excellent choice for sellers and buyers alike. The auction site earns our TopTenREVIEWS Gold Award for its ease of use and wide selection of categories.

 

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Selling Fees
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9.4/10
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Although eBay selling fees are high, you will have a larger audience than you get with other sites. When you list an item, eBay has two types of fees, an upfront insertion fee and a back end fee called a final value fee, which you pay when your item sells.

You can list up to fifty items per month on an auction or fixed price-listing format with no up-front listing fees. If you exceed fifty listings you will be charged $0.30 per listing. You can even relist the item at no extra cost if it does not sell the first time around.

If you sell over fifty items per month, you will be charged $0.05 for fixed price listings on books, DVD's, Movies, Music and Video game listings. You will pay $0.30 for auction style and fixed price listings in all other categories.

Your final value fee is 10%. This fee includes your shipping costs. That means if you sell an item for 10 dollars and charge 3 dollars for shipping, you will be charged 10% of 13 dollars.

Store subscription fees vary based on the types of store you choose. Subscription fees range from $15.95 to $199.95 per month. You get a set amount of free insertion fees when selling through a store.

Insertion fees vary for automobiles, real estate, and some business and industrial categories. If you own a store, fees vary for electronics and clothing. It can get confusing to sort through all of the charges. Keep in mind that when you accept payments you will be charged PayPal fees in addition to insertion and final value fees charged by eBay.

Selling Features
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10/10
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Listing things on eBay is easy. You enter the store category first. You then fill in the required fields including the title, condition, brand and any other required descriptions. There are pull down menus that help you fill in the boxes. Once you enter your text, you can add product photos. eBay does not have any specific pixel or size requirements for images and the photo uploading instructions are straightforward.

You can choose what selling format you want to use by picking an auction style or fixed price-listing category. One of the benefits of using a fixed price format is that you can require your buyer to pay for each item when they buy it. With auction formats, you can't do that and it can be a challenge getting some buyers to pay for their items.

We are impressed with eBay's detailed sales reports. Built-in spreadsheets list the amount of items you sell and your monthly profits. You have access to a multitude of data sheets that include average sales prices per item and other useful information.

With eBay marketing tools, you will have plenty of support to start selling. You get templates for building your own email lists and access to promotional flyers. Functions like markdown managers and cross promotion tools help you get more exposure for your goods.

Sometimes things go wrong including lost merchandise or unhappy buyers. eBay has an exceptional resolution center that assists buyers and sellers with negative issues. And, if you are selling and you have a buyer that you don't want to do business with again, you can block them from your store.

Buying Features
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10/10
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9.4
9.4
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eBay provides buyers with a safe shopping environment. Each product's page has its own set of descriptions that disclose features and flaws. Because eBay gives, sellers who provide one day handling for shipping a listing discount, buyers get their merchandise faster.

Browsing for what you want is easy. Just enter what you are looking for in the search box and it pulls up all related listings. To narrow your search you can enter price ranges, colors and sizes. You can also sort by new or pre-owned. You can even save your favorites on a list so that you don't have to search for them again.

eBay has a well-designed feedback system. It encourages and rewards sellers who provide excellent honest service. After each transaction, buyers can rate their transactions. This rewards sellers who provide excellent customer service with a high seller rating score.

Help & Support
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10/10
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9.4
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You will find outstanding customer service through eBay. The eBay website offers email and telephone contact information if you have any questions. There are also video tutorials and FAQs.

eBay Summary:
9.8/10

Although the fee structure for selling your things on eBay is initially confusing, once you get the hang of it, selling on eBay is easy and profitable. And buying on eBay gives you the opportunity to find things you need within your budget. eBay has worked hard to achieve a safe marketplace for both buyers and sellers.
 

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eBay

Pros
eBay is the largest online auction service and provides the largest audience for selling your merchandise.

Cons
The fees are hard to understand and have many confusing variables.

The Verdict
: 9.78/10

eBay is the most well-known auction site and provides a safe environment for buying and selling new and used items.

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